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A Study on the Corporate Culture Construction in Hunan Lianchuang Group

郭凌敏

湖南大学

Abstract: The corporate culture is a kind of management theory which is arisen in the early1980s. It has been drawn wide attention in management scholars. The management of modern enterprises is moving to a higher level of cultural management direction which is away from the experience management and rational management. The essence of competition is the corporate culture competition in the21st century. Therefore, to obtain the sustainable development capacity, the corporate culture should become an impor... More
Keywords：

Corporate culture; Cultural management; People oriented;

  • Series：

    (J) Economics ＆ Management

  • Subject：

    Enterprise Economy

  • Classification Code：

    F270

Tutor：

谢赤;

Retraction:

工商管理

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