Predictors of online buying behavior

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Journal|[J]COMMUNICATIONS OF THE ACMVolume 42, Issue 12. 1999. PP 32-38

Predictors of online buying behavior

网络购买行为的预测因素

Author: Steven Bellman; Gerald L. Lohse; Eric J. Johnson

Affiliations: Univ. of Pennsylvania, Philadelphia; Columbia Univ., New York

DOI: 10.1145/322796.322805

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