SAIC Motor Gave Press Release on an Internationalized Brand of Commercial VehicleChinese Full Text
于晶
Abstract: SAIC Motor gave an official press release on an internationalized brand of commercial vehicles,i.e.MAXUS Datong,in Shanghai Science and Technology Museum on Feb.28,2011.MAXUS Datong is another internationalized brand that SAIC Motor launches into the commercial vehicle segment following its launch of Roewe,which is a major move that SAIC Motor makes in carrying out the differentiation strategy,as well as an important part and parcel of SAIC Motor’s strategic planning of commercial vehicles
- Series：
(C) Architecture/ Energy/ Traffic/ Electromechanics, etc; (J) Economics ＆ Management
- Subject：
Vehicle Industry; Theory of Industrial Economy
- Classification Code：
F426.471
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