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Journal of Clothing Research. 2025, (01) Core

Path to Enhancing the Competitiveness of Handcrafted Clothing and Accessories from the Perspective of Porter’s Diamond ModelChinese Full Text

WU Xuemeng;YANG Xiaobing;LI Jinxia;School of Design, Xuzhou University of Technology;

Abstract: Based on the Porter’s Diamond Model analytical approach, a four-level evaluation index system for the competitiveness of handcrafted clothing and accessories was established. Taking the Xuzhou Mazhuang sachet as a case study, the Delphi Method was employed to obtain the evaluation index of the sachet industry’s competitiveness, and the path for enhancing the competitiveness of traditional handcrafted clothing and accessories was investigated. The results indicate that direct factors such as prod... More
Keywords：

handcrafted clothing and accessories; Mazhuang sachet; Porter’s Diamond Model; industrial development; enhancing competitiveness;

  • DOI：

    10.20205/j.cnki.2096-1928.2025.01.008

  • Series：

    (C) Architecture/ Energy/ Traffic/ Electromechanics, etc; (B) Chemistry/ Metallurgy/ Environment/ Mine Industry; (J) Economics ＆ Management

  • Subject：

    Light Industry, Handicraft Industry; Theory of Industrial Economy; Enterprise Economy

  • Classification Code：

    F426.8;F271

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